How OGC put an AI workforce on every inbound conversation.
An operator’s view of running reception, qualification and follow-up through Karmaflow — placeholder copy, replace with the published OGC case study.
AI Workforce for Retail & E-commerce
Every shopper answered. Every cart recovered.
An AI workforce for DTC, fashion, beauty and multi-brand retailers — answering shoppers in any language, recovering carts, and lifting conversion around the clock.
Works with your storefront, OMS & helpdesk · Live in weeks · Human-in-the-loop
Works with the storefront, OMS, helpdesk and ESP your retail teams already run
ShopifySalesforce CommerceBigCommerceKlaviyoGorgiasZendeskRecharge
Built for every retail brand · DTC · Fashion · Beauty
Lift the shopper experience. Cut the cost to serve.
Pick a segment and watch a real conversation — your shoppers never hit a hold queue, an after-hours dead end, or a language barrier again.
9:41
Karmaflow · Pre-purchase
Live · 00:38
Shopper
Is the matte cleanser okay for sensitive, fragrance-reactive skin?Karmaflow typing…
Karmaflow · Pre-purchase
It is — fragrance-free, dye-free and tested on sensitive panels. I can also throw in a free travel size if you spend $10 more. Want me to add the cleanser to your cart?Added to cart · Cleanser · Free travel sizejust now
Pre-purchase & conversion
Answers product questions, recommends the right SKU, and closes the sale — 24/7, in the shopper's language.
Post-purchase & service
Order status, exchanges, returns, refunds, address changes and subscription edits handled across every channel.
VIP, loyalty & reviews
White-glove answers for VIP shoppers, loyalty servicing, and 5-star review collection from happy buyers.
How it works · Live in weeks
From signed up to fully staffed in weeks, not quarters.
01 / 03
Connect your commerce stack
We integrate with your storefront, OMS, helpdesk, ESP and subscription platform in weeks. Your catalog, inventory, policies and brand voice become the agents’ training data.
02 / 03
Choose your shopper-facing agents
Start with Pre-purchase, or hire the full roster. Each agent ramps on your data and soft-launches on a slice of real traffic — so you watch it work before it scales.
03 / 03
Run conversion + service 24/7
Agents answer, recommend, recover carts, run returns and upsell around the clock, across every channel and language — with a clean handoff to a named human whenever judgment is needed.
The Karmaflow difference
Run a better shopper experience at any volume.
Partner with Karmaflow to launch a fully-trained AI workforce that knows your catalog, your policies and your brand voice — trusted by your shoppers at any traffic volume.
Answer every shopper, in every language.
Pre-purchase, post-purchase and service across web chat, SMS, WhatsApp, email and DMs — in your shoppers’ language, the moment they reach out.
Absorb peak season without seasonal hiring.
Scale to Black Friday, drops and holiday demand the instant it arrives. No recruiting, no training cycles, no turnover when the rush ends.
Lift conversion and recover lost revenue.
Close more sessions, recover abandoned carts and checkouts, and run post-purchase upsell that grows AOV — without spamming your customers.
Live cart recovery · Karmaflow
“Got distracted at checkout — is the linen shirt still in my cart?”
“Still there — size L in stone. Free shipping unlocks at $60. I can add the travel pouch to qualify and check you out now?”
Checked out · Order #RTL-9024 · Confirmation sent
Web chatSMSWhatsAppEmailSocial DMs
Commercial impact · Conversion · AOV · Cost to serve
Where an AI workforce shows up on the P&L.
Shopper experience is the headline. The reason a C-suite signs off is the three lines an AI workforce moves on the P&L.
Conversion
Close the sessions that used to leave
Pre-purchase questions, sizing doubt and policy uncertainty get answered in seconds — turning hesitating shoppers into paying ones, every hour of the day.
HowCatalog-grounded answers, sizing recommendations and live cart assistance at checkout.
Average order value
Grow each basket without spamming inboxes
Bundles, replenishment and complementary picks offered at the right moment — in the shopper's language, on the channel they chose.
HowContext-aware upsell at cart, checkout and post-purchase. No batch-and-blast.
Service cost
Run service without scaling headcount
Order status, returns, exchanges, subscription edits and shipping issues handled end to end — your team only sees what genuinely needs them.
HowAutomated returns and exchanges with policy-safe guardrails and clean human handoff.
Global coverage · 24/7 · Multilingual
Every timezone. Every channel. Every language.
Commerce never sleeps and never speaks one language. Your AI workforce answers the moment a shopper reaches out — wherever they are, on whatever channel, in the language they are most comfortable in.
Always on
A cart abandoned at 3 AM gets a follow-up before sunrise — no overflow queue, no "office hours", no missed conversion.
Multilingual by default
Each agent converses fluently across your shoppers’ languages, switching mid-conversation without a handoff.
Every channel, one memory
Web chat, SMS, WhatsApp, email and DMs share one shopper context — a product question on Instagram is known to the post-purchase agent.
Answering live now
SydneyTokyoDubaiLondonNew YorkSão Paulo
In your shoppers’ languages
EnglishEspañolFrançaisDeutschItalianoPortuguês日本語中文한국어العربيةहिन्दीNederlandsand more
On every channel
Web chatSMSWhatsAppEmailSocial DMsIn-app
The roster · Eight AI agents
Eight specialists. One workforce.
Each agent is purpose-built for a single role across the shopper journey. Hire one, hire all eight — they ramp in days, not months, and never go off-shift.
01 / 08
Pre-purchase
Product Q&A & sizing
Answers product questions, sizing and fit doubts, and matches shoppers to the right SKU — grounded in your catalog and policies.
02 / 08
Cart Recovery
Abandoned carts & checkouts
Re-engages abandoned carts and stalled checkouts across channels until the shopper buys, swaps, or politely opts out.
03 / 08
Order Status
Tracking & delivery
Handles "where is my order", proactive delay notifications, address corrections and delivery exceptions.
04 / 08
Returns & Exchanges
Returns, exchanges & refunds
Owns the return flow end to end with policy-safe guardrails and a clean handoff to a named human when judgment is needed.
05 / 08
Subscriptions
Skip, swap, pause
Services recurring orders — skip, swap, pause, cancel saves, address changes and billing edits — without losing the relationship.
06 / 08
VIP & Loyalty
Members & rewards
White-glove servicing for VIPs and loyalty members — points, perks, tier benefits and renewals handled with the right tone.
07 / 08
Reviews
Reputation & feedback
Pulls 5-star reviews from happy shoppers and routes unhappy ones to you privately, before they post.
08 / 08
Upsell
AOV & post-purchase
Bundles, replenishment and complementary picks offered at the right moment — lifting AOV without spamming the inbox.
Custom agent
Need a role we missed? Spin up a custom agent trained on your data in about a week.
Customer stories · Case studies
Operators running on Karmaflow.
TCC: faster response, fewer missed opportunities.
How TCC handles inbound volume and customer follow-up with an AI workforce — placeholder copy, replace with the published TCC case study.
Inside CAANEO’s AI-run customer operations.
How CAANEO scaled customer handling without scaling headcount — placeholder copy, replace with the published CAANEO case study.
AI shopper-service alternative · Compare the approaches
How an AI workforce compares to the alternatives.
Every retail brand already has a way of handling shopper questions and follow-up. Here is how an AI workforce stacks up against the usual options — each of which remains a valuable tool in its own right.
| Capability | Karmaflow | Helpdesk + macros | Email/SMS marketing tool | Offshore CX BPO |
|---|---|---|---|---|
| Answers every shopper contact in seconds, 24/7Web chat, SMS, WhatsApp, email and DMs — no queue, no after-hours dead end, no missed sale. | Fully covered | Partial or limited coverage | Not covered | Partial or limited coverage |
| Grounded pre-purchase product Q&AAnswers from your live catalog, inventory and policy docs — not a generic FAQ macro or canned reply. | Fully covered | Partial or limited coverage | Not covered | Partial or limited coverage |
| Converses fluently in your shoppers’ languagesSwitches language mid-conversation without a transfer or a separate language team. | Fully covered | Partial or limited coverage | Not covered | Not covered |
| Recovers abandoned carts and checkouts in conversationTwo-way recovery across every channel — not a one-shot email sequence that ends in silence. | Fully covered | Not covered | Partial or limited coverage | Not covered |
| Handles returns, exchanges and refunds end to endDrives the return flow inside the OMS with policy-safe guardrails — not a ticket that waits in a queue. | Fully covered | Partial or limited coverage | Not covered | Partial or limited coverage |
| Services subscriptions — skip, swap, pause, saveOwns recurring-order edits and cancel-saves in the moment, in the channel the shopper used. | Fully covered | Partial or limited coverage | Not covered | Partial or limited coverage |
| Scales instantly for Black Friday and dropsAbsorbs holiday and launch surges with no recruiting, training or overtime. | Fully covered | Partial or limited coverage | Fully covered | Not covered |
Comparison of common approaches to handling shopper conversations, conversion and service in retail and e-commerce, as of 2026. Helpdesks, marketing tools and BPOs remain valuable software and services — Karmaflow is designed to work alongside the systems you already run, reading from and writing to your storefront, OMS and helpdesk rather than replacing them.
FAQ
Questions we get on every demo.
Each agent converses fluently across the languages your shoppers speak and can switch language mid-conversation without a transfer. You confirm the priority languages for your markets during setup.
Yes — that is the point. The workforce scales to a demand spike the instant it arrives, with no recruiting, training cycles or overtime. When the rush ends, there is no headcount to unwind.
Yes. Karmaflow connects to systems like Shopify, Salesforce Commerce Cloud, BigCommerce, Klaviyo, Gorgias, Zendesk and Recharge — reading catalog, inventory, orders and policies and writing actions back through the same APIs. You keep your stack; Karmaflow orchestrates across it.
Returns, exchanges and refunds run end to end inside your OMS or returns platform, under policy-safe guardrails. Low-risk requests auto-execute; sensitive ones (high value, repeat offenders, policy edges) hand off to a named human with the full conversation transcript.
A clean handoff to a named member of your team — with the full conversation transcript and a recommended next step. High-value and sensitive moments stay with your people.
In your systems. We do not sell, share, or train public models on your data. Enterprise-grade security with tenant isolation and field-level access controls keeps every shopper record scoped and auditable.
Platform glossary · Defined terms
The vocabulary of the platform.
Proprietary concepts you’ll encounter across Karmaflow — defined plainly, so revenue, CX, and operations teams work from the same definitions.
- Living Intelligence Layer
- Karmaflow’s reasoning engine and native graph data store. Every agent reads from and writes to the same connected representation of shoppers, orders, products, and outcomes — so context compounds across interactions instead of resetting per ticket.
- Account Graph
- The connected representation of a shopper inside the Living Intelligence Layer — order history, browse and cart events, subscription status, returns history, loyalty tier, payment state, and the relationships between them. Agents reason over the graph before acting.
- Cross-Encounter Memory
- Pattern recognition that operates across multiple contacts, channels, and time windows. Where a typical helpdesk macro forgets after a ticket, Karmaflow agents connect today’s sizing question to last month’s return and an open cart from yesterday.
- Unified Action Ledger
- A reviewable audit trail for every agent decision and action. Each entry records what the agent did, the reasoning chain, the data it consulted, the permission scope it used, and the outcome — so revenue, CX, and operations teams read from the same record.
- Human Interface
- Karmaflow’s mechanism for operating software that does not expose a good API. Agents drive the UI the way your team would — clicking, typing, navigating menus — letting them work older OMSes, returns portals and one-off retail tools.
- Risk-Tier Guardrails
- Identity-locked, scoped permissions applied to every agent action. Low-risk actions (answer a product question) auto-execute under monitoring. Medium-risk (issue a discount, process a return) soft-approve with notification. High-risk (refund above threshold, account merge) hard-stop until a human confirms.
- Reasoning Trace
- The citation chain behind any agent output — the catalog items read, the inventory state consulted, the policy clauses matched, and the decision path. Surfaced in-line for review and stored in the Unified Action Ledger.
- Autonomous AI Workforce
- Karmaflow’s framing for a configurable team of AI agents that run pre-purchase, cart recovery, order status, returns, subscriptions, loyalty and upsell as one continuous reasoning system — not a collection of single-purpose bots.
See what Karmaflow can do for your shoppers.
A 30-minute live walkthrough. We'll take a real shopper question for your brand while you watch — no deck, no slides.